Tag Archives: iPhone

Robert Scoble interviews Flash Platform execs

Earlier this week, Robert Scoble visited the Adobe office in San Francisco to talk to Anup Murarka (director on the Flash Platform team) and Aaron Filner (group product manager for AIR). In the first video they talk about Adobe’s recent announcements. In the second video they debunk some of the recent claims that were discussed in the tech community. They talk about HTML5, Apple, battery life, multitouch and more… After watching the videos, also read Robert’s (@scobleizer) thoughts on his blog.

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Kevin Lynch (Adobe’s CTO) blogs about Flash, past and future, Apple iPad, HTML5, OSP and more.

Adobe’s CTO Kevin Lynch just published a blog post with his thoughts on Flash, past and future, Apple iPad, HTML5, OSP and more.

The blog post entitled “Open Access to Content and Applications” gives you a good idea on where Adobe and the Flash Platform is going and what we are doing with our Open Screen Project partners. It also repeats that “we are ready to enable Flash in the browser on Apple’s devices if and when Apple chooses to allow that for its users, but to date we have not had the required cooperation from Apple to make this happen.”

Read the post on blogs.adobe.com/conversations

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Native iPhone applications built with Flash – FailBlog Player Demo

Write once, deploy anywhere. Sounds nice, no? Sadly it’s not really a reality today. The currently available technologies are very fragmented and today there is no technology out there that makes that dream a reality.

I have a strong feeling that is going to change dramatically in 2010. Some will disagree or say that I am too biased but I really do think it’s going to happen… Want proof? Ok… You got it!

I’m sure you’ve all heard that the next release of Flash (CS5) will allow you to build native applications for the iPhone. Instead of having to learn a new language to built such a native app, you just build it with the tools and technology you all know and love. The demo video below shows an application that I’ve been building the last couple of days. A FailBlog video player that gets all the latest FailBlog videos and allows you to watch them on your iPhone or mobile device. It is completely written in ActionScript 3.0 and plays Flash Video (FLVs with On2 VP6 in this case. So no need to transcode your videos!) on the iPhone. And that’s not even the coolest thing about it! The coolest thing about this is that I can export this as an iPhone application, SWF file and AIR application with just one button click. At the end of the video you’ll see a sneak peek of the same application running on a Palm Pre in its browser with Flash Player 10.1! And that is the power of the Flash Platform! Write once, deploy anywhere? It’s finally becoming a reality!

If all goes well, you should be able to play with the iPhone version of this app before the end of the year. I still have some optimizations to do and have to clean up some bits and pieces but I’m feeling confident that that shouldn’t take too long. Keep an eye on my blog for more details!

Flash on!

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It’s a great time to be a Flash Platform developer (about Flash and the iPhone)

With the day 1 keynote wrapping up, Adobe MAX 2009 has now officially started. While most of the announcements in today’s keynote were already sent out last night, the biggest announcement was probably a very big surprise to many. The first time I heard this news a few weeks ago, I nearly fell off my chair and I’ve been dying to tell you guys about it ever since.

To come back to the title of this post, it really is a great time to be a Flash Platform developer. Without having to learn anything new (with the exception of some new APIs), you can now leverage your skills to create applications that not only run in the browser and on the desktop but also on millions of devices already in the market today. The Flash Platform gives you the broadest possible reach for your applications.

I’m sure you know that we’ve been talking about bringing Flash Player 10 to mobile devices and I think after today you’ll agree that we’ve made a lot of progress. We’ve been working very hard with our Open Screen Project partners to optimize Flash Player to run on a variety of smart phones. Flash Player 10.1 (the first runtime release of the Open Screen Project) will be available for a broad range of mobile devices, including smartphones, netbooks and other Internet-connected devices, allowing your content to reach your customers wherever they are. Check out these demonstration videos to see Flash Player in action on a Palm Pre and a Windows Mobile device.

The biggest announcement of the day was without a doubt the work we’ve done for the iPhone. In the not too distant future you will be able to build applications for iPhone with Flash CS5 Professional. Those applications can be distributed through Apple’s App Store. A public beta version of Flash CS5 Professional with this new capability is planned for later this year. This new capability in Flash CS5 Professional allows developers to use their preferred Flash Platform tools and technologies to develop content for a device that was previously closed to them. Because the source code and assets are reusable for applications that run on Flash Platform runtimes, Adobe AIR and Flash Player, it allows them to more easily target other mobile and desktop environments. If you’d like to test the performance on your iPhone, feel free to download any of the Flash based apps that are currently already available in Apple’s App Store. For more information go to http://adobe.com/go/iphone.

For an overview of other news released at MAX, check out Ryan Stewart’s rundown of the MAX news.

Flash on!

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Flash on the iPhone confirmed? We said nothing new!

IMG_0075.jpgI am currently in Brighton, UK for Flash On The Beach. During yesterday’s “Town Hall meeting”, a panel of Adobeans (including myself) was ready to answer any questions that would come up. As you can see here on the left, the room was packed.

One of the questions everyone asks all the time is when we will see the Flash Player running on the iPhone. Paul Betlem, Sr. Director of Engineering, answered the question by repeating what we’ve been saying for a few months now. When I returned to my hotel last night, I was amazed to see how many people picked up on his answer and how many people see it as the confirmation of Flash on the iPhone. Even Adobe’s CEO, Shantanu Narayen, already publicly stated that:

…we are working on it. We have a version that’s working on the emulation. This is still on the computer and you know, we have to continue to move it from a test environment onto the device and continue to make it work. So we are pleased with the internal progress that we’ve made to date.

So to avoid any further misconceptions, here’s the statement that Paul’s answer was based upon:

Adobe is committed to bringing Flash Player to the iPhone. While the development work has begun, we can’t share more details at this point. It is important to note that we do need to work with Apple beyond what is available through the SDK, its emulation environment and the current license around it to bring the full capabilities of Flash to the iPhone. We think Flash availability on the iPhone benefits the millions of joint Apple and Adobe customers, and we want to work with Apple to bring these capabilities to the device.

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Flash on mobile: Apple: “Naah”, MS: “Yes!”

flashLiteMobileLet’s face it, Flash is a big part of today’s internet. In fact, more than 70% of all the video on the web is Flash video and then we’re not even talking about the massive amount of games and the numerous full blown applications out there. I’m sure you’ve all read or heard about Steve Jobs saying that the desktop version of the Flash player “performs too slow to be useful” and that Flash Lite “is not capable of being used with the Web” in response to questions raised at a shareholder meeting about Apple’s plans on supporting Flash on the iPhone.

And yet half a billion (500 million) mobile devices are already shipped with Flash Lite support enabling mobile browser support for Flash content on devices like the Nokia N-series and the Sony Ericsson K800. 18 of the top 20 OEM’s are currently shipping mobile devices with Flash Lite support and today we’re adding Microsoft to that list of OEM partners. (more…)

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